Value Of Apprenticeships
Purpose of Event
A peer group of 4 training providers in the North East, supported by World Class Skills, wanted to gain an insight into current perceptions from employers on the ‘Value of Apprenticeships’.
Peer Group Members
· BL Hairdressing Training
· Zodiac Training
· Tyneside Training Services
· Accent Training
Aims
Short term aims (Sept 2009 – Mar 2010)
· Improve the quality of communication materials accordingly; and
· Improve capacity to successfully engage with employers as a result of sharing effective practice and effective staff development.
Long term aims (Mar 2010 – Mar 2011)
· By developing employer understanding of the value Apprenticeships can bring to a business:
· Increase the number of employers taking on a new apprentice; and
· Increase the number of employers using the Apprenticeship model to develop existing staff.
What We Did
On the 3rd March 2010, we organised a staff and employer training event at the National Glass Centre in Sunderland. A total of 55 delegates attended this event.
· Key Speakers included:
Alan Ferguson (Executive Chairman, Fergusons Transport)
Thornton Tweddle (Apprentice, ADMEC)
Malcolm Armstrong (Chair Tyne & Wear Northumberland, Association of Learning Providers)
To view the video from the event click on the You Tube link below:
To view the PowerPoint Presentation from the event click on the link below:
To view ‘You Know It Adds Up’ campaign marketing materials click on the PDFs below:
Impact
· A large national employer who has not used apprenticeships in the region for some years demonstrating willingness to consider a change of approach as a result of attending this event.
· Increased understanding of employer needs and barriers in relation to apprenticeships.
· The formation of an action-focused peer group that plans to continue to work together in the future.
What’s next for us?
· Further developing the ‘You Know It Adds Up’ campaign to communicate with employers, schools, parents and potential learners.
· BLHT are developing Business Solutions Workshops to support local employers on areas such as Health & Safety and Employment Law, Effective Marketing and Business Planning.